Heritage Craft, Contemporary Luxury.
Ghazala Bukhari Studio is an Islamabad-based fashion house dedicated to preserving heritage craftsmanship while creating refined, contemporary women’s wear.
Crafted with identity, elegance and detail.
From textile artistry to occasion wear, GB brings together heritage craft, modern silhouettes and refined South Asian luxury.
From Textile Design to a Fashion House
The GB story brings together academic excellence, textile artistry, traditional craft and a modern vision for South Asian luxury fashion.
Textile Design
The journey begins with a strong foundation in textile design, colour, print, embroidery and fabric understanding.
Fashion Designer
The studio evolves into a designer-led fashion house rooted in heritage, craftsmanship and contemporary expression.

Ghazala Bukhari
Ghazala Bukhari – CEO
Ghazala Bukhari is the founder and creative director of Ghazala Bukhari Studio, an Islamabad-based fashion brand dedicated to preserving heritage craftsmanship while creating refined, contemporary women’s wear.
A Gold Medalist in Textile Design from Fatima Jinnah Women University, Islamabad, she brings together academic excellence, artistic vision, and over a decade of experience in Pakistan’s fashion industry.
Her work is rooted in the beauty of traditional Pakistani hand embroidery, embellishments, and textile artistry, reflecting a deep commitment to keeping local craftsmanship alive.
Every design is thoughtfully developed.
At Ghazala Bukhari Studio, every design is developed with attention to fabric, colour, print, embroidery, silhouette, and finishing — ensuring that each piece carries both elegance and cultural value.
Digital Textile Design Meets Handwork
Ghazala’s signature style includes digital printed designer shawls and graceful gowns, which have become a unique identity of the brand.
Designer Shawls
Modern digital textile design blended with cultural craft and refined finishing.
Graceful Gowns
Elegant silhouettes created for women who value individuality and tradition.
Heritage Handwork
Traditional embroidery and embellishment techniques kept alive through contemporary design.
Zohaib Bukhari
Fashion Designer
Zohaib Bukhari is a fashion designer and graduate of the Pakistan Institute of Fashion and Design, carrying forward a creative legacy while redefining it for a new generation.
As part of his mother’s established brand, Ghazala Bukhari Studio, Zohaib’s journey is rooted in a world shaped by craftsmanship, heritage, and artistic vision. Based in Islamabad, the studio stands at the intersection of tradition and modernity, where the richness of Pakistani culture meets the evolving language of international fashion.
His design philosophy is built around this balance. He explores global fashion narratives while reinterpreting traditional elements through modern cutlines, structured silhouettes, and contemporary detailing.
As a hands-on designer and entrepreneur, Zohaib is committed to evolving Ghazala Bukhari Studio into a forward-thinking fashion house that celebrates identity, embraces global influence, and creates garments with meaning, elegance, and lasting character.

Heritage
Celebrating Pakistan’s rich fashion heritage through timeless design.
Craftsmanship
Supporting local artistry, embroidery, embellishment and textile skill.
Elegance
Creating beautifully crafted designs for women who value grace and individuality.
Create your dream outfit with GB.
Create your dream outfit with Ghazala Bukhari’s custom sizing, colours, and design details made just for you.